Meet the AIM Fitness & Nutrition team

Before I found fitness, I was intimidated by the gym. I was self-conscious, stuck in a cycle of negative self-talk, and believed that being “skinny” was the ultimate goal. That mindset began to shift when I joined a gym in Lincoln, Nebraska and fell in love with bootcamp-style workouts and group fitness. The energy, the support, the way I felt after each session-it all opened the door to something bigger. I eventually became a group fitness instructor, then a certified personal trainer. Even in my early years as a registered dietitian, I thought nutrition meant following strict rules and cutting out foods. But that rigid approach left me feeling physically drained and mentally exhausted. I knew something had to change. Through education, experience, and a lot of personal growth, I learned how to rebuild my relationship with food and my body. And now, helping others do the same is my passion. At AIM Fitness & Nutrition, my goal is to create a space where people feel welcomed, encouraged, and never judged. A place where “perfect” isn’t the standard-progress is. Whether you’re starting over or starting for the first time, you deserve a supportive environment where you can focus on you-getting stronger, inside and out.

I’ve been active my whole life—playing every sport I could until I eventually focused on softball and strength training. Even after burning out before college, I stayed committed to movement by training for half marathons, circuit lifting, and intramural sports while earning my engineering degree.

For 15 years, I worked in construction, got married, and became a mom—all while keeping fitness and nutrition part of my life. But after years of high stress and major life transitions, I didn’t recognize myself physically or mentally. After having my second child and battling postpartum depression, I found myself at my lowest.

That’s when I found Erica and AIM. Her support changed everything—helping me rebuild my health, self-worth, and confidence. Now, as a certified personal trainer and nutrition coach, I get to guide other women on their journeys—helping them feel strong, capable, and empowered in their own skin.

Madison is a personal trainer and nutritionist who’s passionate about helping women-especially busy moms-feel strong, confident, and supported in their bodies. After navigating her own postpartum fitness journey as a mom of three, she understands how hard it can be to balance family, work, and self-care. Her focus is on sustainable, realistic fitness that fits real life, empowering women to put themselves back on their priority list and feel truly seen, heard, and welcomed.

Deanna is a proud fire wife and mom of two with more than 20 years of experience in healthcare, where she developed a passion for caring for and supporting others. After spending six years as a stay-at-home mom, she gained an even greater appreciation for the importance of physical, mental, and emotional well-being.

Fitness and nutrition have always been an important part of Deanna’s life, helping her stay strong through the many seasons of family and career. She is passionate about creating a welcoming environment where others feel supported and encouraged on their own health journey.

Deanna is currently working toward her Certified Personal Trainer (CPT) and Certified Nutrition Coach (CNC) certifications to continue expanding her knowledge and helping others build realistic, sustainable healthy habits.

Originally from Atlanta, Rachel turned her passion for fitness into a career by earning her Certified Personal Trainer (CPT) certification through NASM in 2019. She loves helping clients discover they’re capable of more than they ever imagined and watching their strength and confidence grow with every workout.

Lunges are her favorite exercise, though mastering her push-ups is a close second! When she’s not coaching, you can usually win her over with a good cup of coffee or tacos.

Carrie Dunwoody is a Registered Nurse and Nurse Health Coach with nearly 14 years of experience helping people improve their health through compassionate, whole-person care. Her background in acute care, rehabilitation, insurance, consulting, and primary care gives her a unique understanding of the challenges people face when trying to make lasting lifestyle changes.

Carrie is passionate about helping clients turn healthy intentions into sustainable habits. Through personalized coaching, accountability, and encouragement, she helps people overcome barriers, build confidence, and create realistic routines that fit into everyday life.

She believes lasting change comes from consistency—not perfection—and enjoys partnering with clients as they work toward healthier, more balanced lives.

Outside of coaching, Carrie enjoys strength training, Pilates, and spending time with her family.